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A little cinnamon, a pumpkin-colored crumb and a small cream cheese swirl: these cupcakes are designed for the cozy side of Halloween. The decorating can be as simple as a dusting of cinnamon and one candy-corn piece.
What goes into the batter
Plain pumpkin puree brings the pumpkin flavor, while cinnamon, ginger and nutmeg supply the spice. Brown sugar adds a caramel note. The batter uses oil, so there is no butter-creaming step or stand mixer to set up.
Pumpkin puree, not pie filling
Check the can before measuring. Pumpkin pie filling already contains sweeteners and spices and is not the ingredient specified here. Use canned puree rather than a wetter homemade version for a more consistent batter.
A simple frosting finish
Use block cream cheese and softened butter. Mix the butter smooth before adding the cream cheese, then stop once the finished frosting is thick and smooth. Keep the swirl low. When the frosting feels too soft, try a short chill rather than immediately adding more sugar.
A spoon or small spatula works just as well as a piping bag. Spread a loose spiral, dust lightly with cinnamon, then add the candy shortly before serving so its colors do not sit against the frosting for too long.
Give the cupcakes time to cool
The total recipe time includes a cooling window and a frosting-chill allowance. Warm cake will soften the frosting, even when the top seems only a little warm to the touch. Move the cupcakes out of the hot pan after 5 minutes and let the rack do the rest.
Make ahead for a fall gathering
Bake first, cool fully and decorate later. Store the frosted cupcakes in the refrigerator, not on an overnight counter display. Add the candy-corn finish just before serving. The recipe card includes the full refrigeration plan.
For an everyday fall cupcake rather than a Halloween one, simply leave off the candy topper. The pumpkin, spices and frosting stay exactly the same.
